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Design Strategist

Role

Team

Design Strategist, UX Designer, Product Manager

Duration

4 Months

The Problem

Despite widespread scientific agreement on the urgency of climate change, there is a notable lack of individual engagement in combating it. This issue is exacerbated by complex and inaccessible systems for tracking and trading emissions, making it difficult for consumers to make sustainable choices. Additionally, the overwhelming scale of the problem often leaves individuals feeling powerless, which hinders motivation for adopting climate-positive behaviors.

The Goal

The primary goal of the Curren-C project is to empower individuals, particularly in developed countries, to take meaningful climate action by seamlessly integrating sustainability into their daily lives.

  • Build Awareness and Promote Conscious Consumption

  • Quantify Individual Climate Impact

  • Incentivize Climate-Positive Behavior

  • Make Climate Change Accessible to End-Users

  • Create a Network for Climate Action

  • Curren-C API Integration

Average emissions of an American is 15.6 metric tons per capita - 4 times the global average.


User Research
Insights

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How might we build awareness among individuals and motivate them to reduce their carbon footprint?

Our
Proposal

Features

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01.

02.

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03.

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04.

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05.

Track

Budget

Offset

Trade

Connect

06.

AR Readers

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platform that unites 

the diverse touchpoints 

a consumer must interact with in order to incorporate sustainable consumerism 

into their lives.

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Track

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don’t worry about logging data, we’ve got it covered!

 

track and access transactional data and your emission spend in a simplified way. Split your emissions with friends and colleagues.

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Budget

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set limits, budgets and goals.

a dynamic dashboard that logs all your real-time emission related data that are  tied to your financial transactions.

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Offset

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no more browsing and stressing - offset by transaction or in bulk at the touch of a button!

 

neutralize your carbon footprint by investing in high-quality carbon offsetting projects (biotic and abiotic) that are Gold Standard certified.

Note: Offsets are a means of compensation and not to be used as a method of reduction. Your offsets are budgeted too - the goal is to reduce emissions first, and offset the ones that are unavoidable. 

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Trade

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trade these credits with your connections or verified buyers on the currenc. network

stayed under your emission budget for the month? we offer you rewards and credits that hold immense value - you can sell your credits to your friends at the currenc network or redeem them against other services too.

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Connect

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we’re in this together.

see where you stand on the carbon conscious leaderboard and compete against your friends, family, and community so that you can celebrate your contributions to the planet. 

 

its time to show off your impact and we’re all for it!

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AR Readers

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no more browsing and stressing - offset by transaction or in bulk at the touch of a button!

 

neutralise your carbon footprint by investing in high-quality carbon offsetting projects (biotic and abiotic) that are Gold Standard certified.

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A Favorable Future

we envision a world where individuals can identify their highest emission sources, thus implement an emission reduction strategy and reduce their footprint using currenc’s robust recommendation engine that highlights better products and services.

The Power of
Individual Action

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